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The Obvious Choice


Jun 23, 2023

"Maybe" is worse than hearing no from a lead.


It's in everyone's best interest for them to pick a lane - yes or no. Your job as a coach is to help them choose and avoid getting stuck in "maybe."

  • Understand where leads come from to know how to approach
  • Three camps leads sit in and incentivize them to commit
  • When things that used to work don't work anymore

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