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The Obvious Choice


Nov 19, 2020

Coming to the end of the strange and surprising year of 2020, we are looking ahead at how you can get ready for next year in the world of online training. The team takes you through the seven steps to getting started with your own online training business, and Jonathan weighs in on the most important things to focus on as well as certain things that might not work as well. We discuss the remote model and what this might look like going forward in a post-pandemic world before looking at income, bootstrapping, pricing models, and how to build lasting relationships with new clients! As usual, we are here to solve all your problems and more, so make sure you tune in!

In This Episode:

  • Reflecting on 2020 and how little sense it has made as a year [0:00:41]
  • Jonathan's experiences in a small town while travelling through Tasmania! [0:09:19]
  • The current climate forcing trainers to go online [0:15:07]
  • Variance in income for personal trainers and the geographic constraints in the space [0:17:19]
  • The first steps in getting started in online training; decisions, differentiating, templates and more! [0:18:06]
  • Bootstrapping is a great way to get your feet wet — don't wait for 'enough' clients [0:31:30]
  • Setting your price at the right level to maximize your signups and income [0:32:33]
  • Why the low-end membership model is usually a bad idea, and the possible exceptions [0:36:09]
  • Creating an application process; gathering information, giving virtual handshakes, and following up [0:37:49]
  • Setting up your payment process in order to collect money from clients [0:38:37]



“The secret to online training is to be the right person to a few people.”

- Jonathan Goodman

 

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